Our client, a provider of learning management software (LMS) services, considered expanding their product offering to include corporate digital training, specifically compliance training in healthcare and financial services. Our client needed more indepth analysis on market trends and customer preferences to determine whether this expansion would align with their ROI expectations.
We utilized a combination of primary and secondary sources to report on the market landscape for digital workforce training in the US.
Our analysis included:
Our evidence-based reporting enhanced our client's understanding of market trends, growth factors and customer needs in the US workforce digital training market, with a particular focus on compliance training in healthcare and financial services. Our client was able to make more informed investment and strategic decisions about expanding its product offering using this study as a factual reference.
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